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Insightful Accountant Future Forward - Strategies For Niching Success
They say the riches are in the niches, but are they?
Niching can be of tremendous value to your firm by allowing targeted marketing, scalable services, lifestyle business building, tight workflows and technology stacks. But it can also be scary when considering market fluctuations in industry verticals or limited market space if you niche too deeply.
Successfully niching an accounting firm involves careful planning and execution. In this webinar, we will discuss the wins and woes of niching, strategies for creating a niche or ideal client profile and how to become a subject matter expert to grow your base of niche clients.